The client, a small business owner, struggled to rank for valuable SEO keywords, consistently falling behind competitors in search engine results. They needed an SEO audit, tailored recommendations, and a team to help implement the necessary changes to improve their online visibility.
What we provided:
To address the client's needs, the following services were delivered:
SEO Audit: Conducted a comprehensive audit to identify weaknesses and opportunities in the client’s current SEO strategy.
SEO Recommendations: Provided detailed recommendations based on the audit findings, outlining the steps needed to improve keyword rankings.
SEO Strategy and Implementation: Developed and executed a targeted SEO strategy, focusing on the long-term optimization of key search terms.
What were the results:
The results were impressive:
The client initially ranked on page 3, position #23 for their target keywords.
After our efforts, they climbed to #2, now only trailing behind a huge multinational competitor.
Additionally, the client successfully surpassed a key rival—a company of similar size and years in business—demonstrating the effectiveness of the strategy.
What were the challenges:
Long-Term Commitment: One of the main challenges was sticking to the long-term plan of monthly optimization, ensuring consistent progress toward improving keyword rankings.
This case study showcases how a small business, through strategic SEO efforts, can significantly improve its search engine rankings and compete effectively with much larger industry players.
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